It all starts with one observation: every evening, fresh goods — bread, fruit, deli — end up wasted because no one knows they still exist. The Nythy Marketplace closes that information loop in real time: what hasn't found a buyer in the shop becomes, within minutes, a surprise basket visible on the map.
For the citizen, the promise is plain: a reduced price, preserved quality, a neighbourhood shop discovered or rediscovered. For the merchant, it's a new line of revenue where there was only loss — without changing evening habits or weighing down the day.
I. A simple promise: zero loss, fair price.
The Marketplace doesn't reinvent the merchant's craft: it turns the end-of-day inventory gesture into an offer publication. Three taps at most, from the counter phone, and the basket is online. No stock to re-enter, no POS to reconfigure, no e-commerce site to maintain.
For the citizen, the deal is clear: you pay for the basket — not delivery, not commission, not a premium tier. The advertised price is the price paid. The marketplace steps aside so the shop and the neighbourhood can talk directly.
II. An experience designed like an evening edition.
At 5 pm, the neighbourhood newsroom publishes its edition: tonight's baskets are online. Geolocation, pickup window, photo, allergens: everything is readable at a glance. The citizen reserves with one tap, pays securely in-app, and receives a unique pickup code.
On the shop floor, the screen is deliberately minimal: a basket counter, a publish button, a close button. No endless menus, no superfluous data entry. The marketplace steps aside to let the craft take centre stage.
III. Guarantees that reassure (and commit).
Secure in-app payment, automatic accounting receipt for the merchant, full basket traceability: every transaction leaves a clear trail. If a buyer cancels, the slot is freed for the next person in line — the unsold item always finds a taker.
On quality, baskets are picked up within the merchant's window, never past the use-by date. A lightweight rating system lets users flag a faulty basket; merchants keep full ownership of their reputation.
IV. And tomorrow: a neighbourhood that saves itself.
As the network grows, the Marketplace becomes a true anti-waste neighbourhood agenda: you know which shops put out baskets on Tuesdays, you follow your favourites, you share your finds. Unsold goods become a pretext to weave back local ties.
Key points — takeaways
- Surprise baskets published in real time by merchants, visible on the neighbourhood map.
- Geolocation, pickup window, secure in-app payment — no intermediate download.
- Full traceability and unique pickup code, no paperwork on the merchant side.